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Home/Tools/Analytics & BI/PostHog
๐Ÿฆ”

PostHog

FREE PLANPOPULAR
By Marcus Johnson, Marketing & Growth SpecialistยทUpdated April 24, 2026ยท7 min read

Open-source product analytics suite with feature flags, session recordings, and A/B tests.

โ˜…โ˜…โ˜…โ˜…โ˜…4.6
50K+ orgs usersFounded 2020
72
hiltonsoftware.co Score
Try PostHog Free โ†’

PostHog is a analytics & bi platform founded in 2020 with a hiltonsoftware Score of 72/100. PostHog pricing starts at Pay per event/month with a free plan available. PostHog serves 50K+ orgs users and competes with Google Analytics, Tableau, and Power BI in the analytics & bi market. Key PostHog features include Product analytics, Feature flags, and Session recordings. hiltonsoftware.co rates PostHog 4.6/5 based on user ratings (40%), feature depth (25%), value for money (20%), market presence (10%), and growth trajectory (5%).

Score Breakdown

Ease of Use
87
Features
78
Value for Money
74
Customer Support
68
Integrations
62

What are the pros and cons of PostHog?

โœ“All-in-one product analytics
โœ“Generous free tier
โœ—Self-hosting is complex
โœ—Can get expensive at scale

Key Features

โœ“Product analytics
โœ“Feature flags
โœ“Session recordings
โœ“A/B testing

Best For

Product teams wanting open-source analytics with feature flags and experiments.

How much does PostHog cost in 2026?

Free
For individuals
$0
Pro
For small teams
Pay per event
Business
For companies
Custom
Enterprise
Advanced controls
Custom

Quick Info

CompanyPostHog Inc.
HQSan Francisco, CA
Founded2020
Users50K+ orgs
CategoryAnalytics & BI

Quick Links

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Reviewed by Marcus Johnson, Marketing & Growth Specialist. Last updated: March 2026. Pricing verified. Methodology