Constant Contact vs Drip: Complete Comparison (2026)

By Marcus Johnson, Marketing & Growth Specialistยท7 years of experienceยทUpdated 2026-04-24ยท8 min read

In comparing Constant Contact and Drip in 2026, Constant Contact is the stronger choice for nonprofits and local businesses running events and email campaigns due to very beginner-friendly. Drip excels for e-commerce stores wanting advanced behavior-triggered email flows with strong e-commerce focus. Constant Contact offers Email campaigns, Event marketing, SMS starting at $12/mo. Drip provides Email automation, Ecommerce CRM, SMS from $39/mo. For teams prioritizing value, Constant Contact delivers a hiltonsoftware Score of 71/100. Constant Contact and Drip compete in the email marketing segment of the SaaS market, where cloud-native solutions, API integrations, and workflow automation drive enterprise and SMB adoption. Other leading email marketing tools include Mailchimp, ConvertKit, Campaign Monitor. Constant Contact serves 600K+ users globally (founded 1995) while Drip reports 30K+ orgs active users (founded 2013).

Constant Contact vs Drip at a Glance

Constant Contact
Drip
Starting Price
$12/mo
$39/mo
Free Plan
No
No
User Rating
4.1/5
4.4/5
Best For
Nonprofits and local businesses running events and...
E-commerce stores wanting advanced behavior-trigge...
Users
600K+
30K+ orgs
Founded
1995
2013
hiltonsoftware Score
71/100
66/100
Pricing verified: March 2026 ยท Based on official vendor data
๐Ÿ“ฃ
Constant Contact
Email Marketing
71
hiltonsoftware.co Score
RECOMMENDED
VS
๐Ÿ’ง
Drip
Email Marketing
66
hiltonsoftware.co Score

What are the main differences between Constant Contact and Drip?

Constant Contact and Drip differ across ease of use, features, value, support, integrations, scalability, and learning curve. Constant Contact leads in 3 of 7 categories.

Constant ContactDrip
73Ease of Use79
75Features75
56Value for Money61
66Customer Support67
65Integrations61
64Scalability62
61Learning Curve63

What are the pros and cons of Constant Contact vs Drip?

Constant Contact
+Very beginner-friendly
+Good event marketing features
-Higher price vs competitors
-Limited automation on lower tiers
Drip
+Strong e-commerce focus
+Excellent visual workflow builder
-Pricier than alternatives
-Learning curve for automation

Which is better, Constant Contact or Drip?

After evaluating Constant Contact and Drip across features, pricing, integrations, and user satisfaction, Constant Contact earns a higher hiltonsoftware Score of 71/100 versus Drip at 66/100. Constant Contact stands out for "very beginner-friendly" and "good event marketing features". Drip delivers competitive advantages in "strong e-commerce focus", making Drip a viable alternative.

Neither Constant Contact nor Drip offers a free plan. Constant Contact starts at $12/mo and Drip at $39/mo.

Bottom line: Choose Constant Contact for nonprofits and local businesses running events and email campaigns. Choose Drip for e-commerce stores wanting advanced behavior-triggered email flows. Both Constant Contact and Drip are established email marketing platforms.

CHOOSE CONSTANT CONTACT IF:

Nonprofits and local businesses running events and email campaigns.

CHOOSE DRIP IF:

E-commerce stores wanting advanced behavior-triggered email flows.

Constant Contact vs Drip: Frequently Asked Questions

Is Constant Contact better than Drip in 2026?
Constant Contact outperforms Drip in the 2026 hiltonsoftware.co analysis with a score of 71/100 compared to 66/100. Constant Contact excels in Email campaigns, Event marketing, SMS, making Constant Contact the better choice for Nonprofits and local businesses running events and email campaigns. Drip is the stronger option for E-commerce stores wanting advanced behavior-triggered email flows due to strong e-commerce focus. For teams needing email campaigns, hiltonsoftware.co recommends Constant Contact.
How does Constant Contact pricing compare to Drip in 2026?
Constant Contact starts at $12/mo with no free tier. Drip starts at $39/mo without a free plan. Constant Contact includes features like Email campaigns, Event marketing, SMS. Drip provides Email automation, Ecommerce CRM, SMS. Constant Contact serves 600K+ users while Drip serves 30K+ orgs users. Evaluate total cost of ownership based on team size and required integrations.
What are the main differences between Constant Contact and Drip?
Constant Contact specializes in Email campaigns, Event marketing, SMS, earning a 71/100 hiltonsoftware Score. Drip focuses on Email automation, Ecommerce CRM, SMS, scoring 66/100. Constant Contact is best for Nonprofits and local businesses running events and email campaigns. Drip is best for E-commerce stores wanting advanced behavior-triggered email flows. Both Constant Contact and Drip serve the Email Marketing market but target different user profiles.
Can I migrate from Constant Contact to Drip?
Migrating from Constant Contact to Drip is possible since both operate in the Email Marketing space. Export data from Constant Contact and verify Drip import capabilities. Key features to evaluate: Email campaigns, Event marketing, SMS (Constant Contact) versus Email automation, Ecommerce CRM, SMS (Drip). Running both Constant Contact and Drip in parallel during a trial period ensures a smooth transition.
Is Constant Contact or Drip better for small business?
Both Constant Contact and Drip require paid plans (Constant Contact: $12/mo, Drip: $39/mo). Constant Contact (71/100) is ideal for Nonprofits and local businesses running events and email campaigns. Drip (66/100) fits E-commerce stores wanting advanced behavior-triggered email flows. Evaluate both during trial periods.

Reviewed by Marcus Johnson, Marketing & Growth Specialist. Last updated: 2026-04-24. Pricing verified: March 2026.

Read our scoring methodology to understand how the hiltonsoftware Score is calculated.

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