Insightly vs Nutshell: Complete Comparison (2026)
In comparing Insightly and Nutshell in 2026, Insightly is the stronger choice for service businesses managing both sales and project delivery due to crm plus project management. Nutshell excels for b2b smbs wanting simple, effective crm without the complexity with easy to learn and use. Insightly offers Contact management, Project delivery, Workflow automation starting at $29/user/mo with a free plan. Nutshell provides Pipeline management, Email sequences, Reporting from $16/user/mo. For teams prioritizing value, Insightly delivers a hiltonsoftware Score of 69/100. Insightly and Nutshell compete in the crm segment of the SaaS market, where cloud-native solutions, API integrations, and workflow automation drive enterprise and SMB adoption. Other leading crm tools include Salesforce, HubSpot CRM, Pipedrive. Insightly serves 25K+ orgs users globally (founded 2009) while Nutshell reports 5K+ orgs active users (founded 2010).
Insightly vs Nutshell at a Glance
What are the main differences between Insightly and Nutshell?
Insightly and Nutshell differ across ease of use, features, value, support, integrations, scalability, and learning curve. Insightly leads in 6 of 7 categories.
What are the pros and cons of Insightly vs Nutshell?
Which is better, Insightly or Nutshell?
After evaluating Insightly and Nutshell across features, pricing, integrations, and user satisfaction, Insightly earns a higher hiltonsoftware Score of 69/100 versus Nutshell at 62/100. Insightly stands out for "crm plus project management" and "good for service businesses". Nutshell delivers competitive advantages in "easy to learn and use", making Nutshell a viable alternative.
On pricing, Insightly offers a free plan for SMBs and startups. Nutshell starts at $16/user/mo with no free tier, but justifies the cost with pipeline management and email sequences and enterprise-grade scalability.
Bottom line: Choose Insightly for service businesses managing both sales and project delivery. Choose Nutshell for b2b smbs wanting simple, effective crm without the complexity. Both Insightly and Nutshell are established crm platforms.
Service businesses managing both sales and project delivery.
B2B SMBs wanting simple, effective CRM without the complexity.
Insightly vs Nutshell: Frequently Asked Questions
Related Comparisons
Reviewed by Alex Chen, SaaS & Productivity Analyst. Last updated: 2026-04-24. Pricing verified: March 2026.
Read our scoring methodology to understand how the hiltonsoftware Score is calculated.