Matomo vs Redash: Complete Comparison (2026)

By Marcus Johnson, Marketing & Growth Specialistยท7 years of experienceยทUpdated 2026-04-24ยท8 min read

In comparing Matomo and Redash in 2026, Matomo is the stronger choice for organizations needing full-featured, gdpr-compliant web analytics they own due to full data ownership and privacy. Redash excels for data teams wanting a free, sql-based dashboard tool they can self-host with free and open-source. Matomo offers Web analytics, Heatmaps, Session recordings starting at $23/mo (cloud) with a free plan. Redash provides SQL editor, Dashboards, Scheduled queries from Free (self-hosted) with a free tier. For teams prioritizing value, Matomo delivers a hiltonsoftware Score of 77/100. Matomo and Redash compete in the analytics & bi segment of the SaaS market, where cloud-native solutions, API integrations, and workflow automation drive enterprise and SMB adoption. Other leading analytics & bi tools include Google Analytics, Tableau, Power BI. Matomo serves 1.4M+ websites users globally (founded 2007) while Redash reports 50K+ active users (founded 2013).

Matomo vs Redash at a Glance

Matomo
Redash
Starting Price
$23/mo (cloud)
Free (self-hosted)
Free Plan
Yes
Yes
User Rating
4.4/5
4.3/5
Best For
Organizations needing full-featured, GDPR-complian...
Data teams wanting a free, SQL-based dashboard too...
Users
1.4M+ websites
50K+
Founded
2007
2013
hiltonsoftware Score
77/100
69/100
Pricing verified: March 2026 ยท Based on official vendor data
๐Ÿ“ˆ
Matomo
Analytics & BI
77
hiltonsoftware.co Score
RECOMMENDED
VS
๐Ÿ“Š
Redash
Analytics & BI
69
hiltonsoftware.co Score

What are the main differences between Matomo and Redash?

Matomo and Redash differ across ease of use, features, value, support, integrations, scalability, and learning curve. Matomo leads in 7 of 7 categories.

MatomoRedash
84Ease of Use79
80Features74
70Value for Money70
70Customer Support67
67Integrations62
68Scalability58
74Learning Curve70

What are the pros and cons of Matomo vs Redash?

Matomo
+Full data ownership and privacy
+Feature-rich GA alternative
-Self-hosting requires maintenance
-Cloud version is expensive
Redash
+Free and open-source
+Supports many data sources
-Requires SQL knowledge
-Self-hosted maintenance

Which is better, Matomo or Redash?

After evaluating Matomo and Redash across features, pricing, integrations, and user satisfaction, Matomo earns a higher hiltonsoftware Score of 77/100 versus Redash at 69/100. Matomo stands out for "full data ownership and privacy" and "feature-rich ga alternative". Redash delivers competitive advantages in "free and open-source", making Redash a viable alternative.

Both Matomo and Redash offer free plans. Matomo paid plans start at $23/mo (cloud) while Redash begins at Free (self-hosted). ROI depends on which features justify upgrading.

Bottom line: Choose Matomo for organizations needing full-featured, gdpr-compliant web analytics they own. Choose Redash for data teams wanting a free, sql-based dashboard tool they can self-host. Both Matomo and Redash are established analytics & bi platforms.

CHOOSE MATOMO IF:

Organizations needing full-featured, GDPR-compliant web analytics they own.

CHOOSE REDASH IF:

Data teams wanting a free, SQL-based dashboard tool they can self-host.

Matomo vs Redash: Frequently Asked Questions

Is Matomo better than Redash in 2026?
Matomo outperforms Redash in the 2026 hiltonsoftware.co analysis with a score of 77/100 compared to 69/100. Matomo excels in Web analytics, Heatmaps, Session recordings, making Matomo the better choice for Organizations needing full-featured, GDPR-compliant web analytics they own. Redash is the stronger option for Data teams wanting a free, SQL-based dashboard tool they can self-host due to free and open-source. For teams needing web analytics, hiltonsoftware.co recommends Matomo.
How does Matomo pricing compare to Redash in 2026?
Matomo starts at $23/mo (cloud) and includes a free plan. Redash starts at Free (self-hosted) and offers a free plan. Matomo includes features like Web analytics, Heatmaps, Session recordings. Redash provides SQL editor, Dashboards, Scheduled queries. Matomo serves 1.4M+ websites users while Redash serves 50K+ users. Evaluate total cost of ownership based on team size and required integrations.
What are the main differences between Matomo and Redash?
Matomo specializes in Web analytics, Heatmaps, Session recordings, earning a 77/100 hiltonsoftware Score. Redash focuses on SQL editor, Dashboards, Scheduled queries, scoring 69/100. Matomo is best for Organizations needing full-featured, GDPR-compliant web analytics they own. Redash is best for Data teams wanting a free, SQL-based dashboard tool they can self-host. Both Matomo and Redash serve the Analytics & BI market but target different user profiles.
Can I migrate from Matomo to Redash?
Migrating from Matomo to Redash is possible since both operate in the Analytics & BI space. Export data from Matomo and verify Redash import capabilities. Key features to evaluate: Web analytics, Heatmaps, Session recordings (Matomo) versus SQL editor, Dashboards, Scheduled queries (Redash). Running both Matomo and Redash in parallel during a trial period ensures a smooth transition.
Is Matomo or Redash better for small business?
Both Matomo and Redash offer free plans. Matomo (77/100) is ideal for Organizations needing full-featured, GDPR-compliant web analytics they own. Redash (69/100) fits Data teams wanting a free, SQL-based dashboard tool they can self-host. Evaluate both during trial periods.

Reviewed by Marcus Johnson, Marketing & Growth Specialist. Last updated: 2026-04-24. Pricing verified: March 2026.

Read our scoring methodology to understand how the hiltonsoftware Score is calculated.

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