Copper CRM vs Insightly: Complete Comparison (2026)
In comparing Copper CRM and Insightly in 2026, Insightly is the stronger choice for service businesses managing both sales and project delivery due to crm plus project management. Copper CRM excels for google workspace users wanting a crm inside gmail with lives inside gmail. Copper CRM offers Gmail integration, Auto data capture, Pipeline management starting at $9/user/mo. Insightly provides Contact management, Project delivery, Workflow automation from $29/user/mo with a free tier. For teams prioritizing value, Insightly delivers a hiltonsoftware Score of 69/100. Copper CRM and Insightly compete in the crm segment of the SaaS market, where cloud-native solutions, API integrations, and workflow automation drive enterprise and SMB adoption. Other leading crm tools include Salesforce, HubSpot CRM, Pipedrive. Copper CRM serves 30K+ orgs users globally (founded 2013) while Insightly reports 25K+ orgs active users (founded 2009).
Copper CRM vs Insightly at a Glance
What are the main differences between Copper CRM and Insightly?
Copper CRM and Insightly differ across ease of use, features, value, support, integrations, scalability, and learning curve. Insightly leads in 4 of 7 categories.
What are the pros and cons of Copper CRM vs Insightly?
Which is better, Copper CRM or Insightly?
After evaluating Copper CRM and Insightly across features, pricing, integrations, and user satisfaction, Insightly earns a higher hiltonsoftware Score of 69/100 versus Copper CRM at 66/100. Insightly stands out for "crm plus project management" and "good for service businesses". Copper CRM delivers competitive advantages in "lives inside gmail", making Copper CRM a viable alternative.
On pricing, Insightly offers a free plan for SMBs and startups. Copper CRM starts at $9/user/mo with no free tier, but justifies the cost with gmail integration and auto data capture and enterprise-grade scalability.
Bottom line: Choose Copper CRM for google workspace users wanting a crm inside gmail. Choose Insightly for service businesses managing both sales and project delivery. Both Copper CRM and Insightly are established crm platforms.
Google Workspace users wanting a CRM inside Gmail.
Service businesses managing both sales and project delivery.
Copper CRM vs Insightly: Frequently Asked Questions
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Reviewed by Alex Chen, SaaS & Productivity Analyst. Last updated: 2026-04-24. Pricing verified: March 2026.
Read our scoring methodology to understand how the hiltonsoftware Score is calculated.