Insightly vs Pipedrive: Complete Comparison (2026)

By Alex Chen, SaaS & Productivity Analystยท8 years of experienceยทUpdated 2026-04-24ยท8 min read

In comparing Insightly and Pipedrive in 2026, Pipedrive is the stronger choice for sales teams wanting a simple, visual deal tracking crm due to intuitive pipeline view. Insightly excels for service businesses managing both sales and project delivery with crm plus project management. Insightly offers Contact management, Project delivery, Workflow automation starting at $29/user/mo with a free plan. Pipedrive provides Visual sales pipeline, Email integration, Activity reminders from $14/user/mo. For teams prioritizing value, Pipedrive delivers a hiltonsoftware Score of 71/100. Insightly and Pipedrive compete in the crm segment of the SaaS market, where cloud-native solutions, API integrations, and workflow automation drive enterprise and SMB adoption. Other leading crm tools include Salesforce, HubSpot CRM, Zoho CRM. Insightly serves 25K+ orgs users globally (founded 2009) while Pipedrive reports 100K+ orgs active users (founded 2010).

Insightly vs Pipedrive at a Glance

Insightly
Pipedrive
Starting Price
$29/user/mo
$14/user/mo
Free Plan
Yes
No
User Rating
4.2/5
4.5/5
Best For
Service businesses managing both sales and project...
Sales teams wanting a simple, visual deal tracking...
Users
25K+ orgs
100K+ orgs
Founded
2009
2010
hiltonsoftware Score
69/100
71/100
Pricing verified: March 2026 ยท Based on official vendor data
๐Ÿ”
Insightly
CRM
69
hiltonsoftware.co Score
VS
๐Ÿ”ด
Pipedrive
CRM
71
hiltonsoftware.co Score
RECOMMENDED

What are the main differences between Insightly and Pipedrive?

Insightly and Pipedrive differ across ease of use, features, value, support, integrations, scalability, and learning curve. Pipedrive leads in 4 of 7 categories.

InsightlyPipedrive
81Ease of Use78
74Features77
68Value for Money65
64Customer Support71
61Integrations64
60Scalability63
69Learning Curve65

What are the pros and cons of Insightly vs Pipedrive?

Insightly
+CRM plus project management
+Good for service businesses
-Dated interface
-Reports need improvement
Pipedrive
+Intuitive pipeline view
+Easy to set up and use
-Limited marketing features
-No free plan

Which is better, Insightly or Pipedrive?

After evaluating Insightly and Pipedrive across features, pricing, integrations, and user satisfaction, Pipedrive earns a higher hiltonsoftware Score of 71/100 versus Insightly at 69/100. Pipedrive stands out for "intuitive pipeline view" and "easy to set up and use". Insightly delivers competitive advantages in "crm plus project management", making Insightly a viable alternative.

On pricing, Insightly offers a free plan for SMBs and startups. Pipedrive starts at $14/user/mo with no free tier, but justifies the cost with visual sales pipeline and email integration and enterprise-grade scalability.

Bottom line: Choose Insightly for service businesses managing both sales and project delivery. Choose Pipedrive for sales teams wanting a simple, visual deal tracking crm. Both Insightly and Pipedrive are established crm platforms.

CHOOSE INSIGHTLY IF:

Service businesses managing both sales and project delivery.

CHOOSE PIPEDRIVE IF:

Sales teams wanting a simple, visual deal tracking CRM.

Insightly vs Pipedrive: Frequently Asked Questions

Is Insightly better than Pipedrive in 2026?
Pipedrive outperforms Insightly in the 2026 hiltonsoftware.co analysis with a score of 71/100 compared to 69/100. Insightly excels in Contact management, Project delivery, Workflow automation, making Insightly the better choice for Service businesses managing both sales and project delivery. Pipedrive is the stronger option for Sales teams wanting a simple, visual deal tracking CRM due to intuitive pipeline view. For teams needing visual sales pipeline, hiltonsoftware.co recommends Pipedrive.
How does Insightly pricing compare to Pipedrive in 2026?
Insightly starts at $29/user/mo and includes a free plan. Pipedrive starts at $14/user/mo without a free plan. Insightly includes features like Contact management, Project delivery, Workflow automation. Pipedrive provides Visual sales pipeline, Email integration, Activity reminders. Insightly serves 25K+ orgs users while Pipedrive serves 100K+ orgs users. Evaluate total cost of ownership based on team size and required integrations.
What are the main differences between Insightly and Pipedrive?
Insightly specializes in Contact management, Project delivery, Workflow automation, earning a 69/100 hiltonsoftware Score. Pipedrive focuses on Visual sales pipeline, Email integration, Activity reminders, scoring 71/100. Insightly is best for Service businesses managing both sales and project delivery. Pipedrive is best for Sales teams wanting a simple, visual deal tracking CRM. Both Insightly and Pipedrive serve the CRM market but target different user profiles.
Can I migrate from Insightly to Pipedrive?
Migrating from Insightly to Pipedrive is possible since both operate in the CRM space. Export data from Insightly and verify Pipedrive import capabilities. Key features to evaluate: Contact management, Project delivery, Workflow automation (Insightly) versus Visual sales pipeline, Email integration, Activity reminders (Pipedrive). Running both Insightly and Pipedrive in parallel during a trial period ensures a smooth transition.
Is Insightly or Pipedrive better for small business?
For small businesses, Insightly offers a free plan with contact management. Insightly scores 69/100 on hiltonsoftware.co. Pipedrive (starting at $14/user/mo) is worth the investment for businesses needing Visual sales pipeline, Email integration, Activity reminders. Both Insightly and Pipedrive support SMB and startup teams.

Reviewed by Alex Chen, SaaS & Productivity Analyst. Last updated: 2026-04-24. Pricing verified: March 2026.

Read our scoring methodology to understand how the hiltonsoftware Score is calculated.

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